MWH553 : Why So Many Coaches Are Building Memberships Right Now

Almost every week a woman in my community tells me she is thinking about building an online membership, usually because she is tired, fully booked, and wondering if there is a way to build a business that does not need all of her.In this episode I answer with my own week: Fridays off since before I made any money, a week off every month, and December off entirely. All of it made possible by running a membership.I share the three reasons I would encourage any coach, creative or service provider to choose a membership over a course or one-on-one work, why one offer means one message and one funnel, and how a single live webinar launch a few times a year can replace sales calls and a sales team entirely.I also get into the retention benchmarks by membership type, a proof point from one of my mentees whose membership just crossed 2,000 members, and the two-highlighter exercise that shows you exactly what in your business needs you, and what just needs structure.Structure is what scales, and this episode shows you how.Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:Freedom Filled BusinessFreedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business CourseMaster the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio ChecklistWant to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...