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EPISODE · Dec 7, 2022 · 28 MIN

My plan for ITV

from The Media Show · host BBC Radio 4

Kevin Lygo is ITV’s Managing Director of Media and Entertainment. He tells us how ITV X will reach new audiences, why he agreed to Matt Hancock joining I'm a Celebrity, and what he texts to Ant and Dec during ad breaks. Presenter: Ros Atkins Producer: Helen Fitzhenry

Episode metadata supplied by the publisher feed · Published Dec 7, 2022

What this episode covers

Kevin Lygo is ITV’s Managing Director of Media and Entertainment. He tells us how ITV X will reach new audiences, why he agreed to Matt Hancock joining I'm a Celebrity, and what he texts to Ant and Dec during ad breaks. Presenter: Ros Atkins Producer: Helen Fitzhenry

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My plan for ITV

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Frequently Asked Questions

How long is this episode of The Media Show?

This episode is 28 minutes long.

When was this The Media Show episode published?

This episode was published on December 7, 2022.

What is this episode about?

Kevin Lygo is ITV’s Managing Director of Media and Entertainment. He tells us how ITV X will reach new audiences, why he agreed to Matt Hancock joining I'm a Celebrity, and what he texts to Ant and Dec during ad breaks. Presenter: Ros...

Can I download this The Media Show episode?

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