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EPISODE · Feb 20, 2026 · 39 MIN

Navigating Business Transitions and the Psychology of Success

from Invest in You · host Fredrik Sandvall, Ivan Sandvall, Charlie Sandvall

In this episode, Fredrik sits down Joel Redmond, Managing Director at KeyBank, to discuss the complex intersection of financial planning, business transitions, and personal productivity. Joel shares his expertise on helping lower-middle and middle-market business owners prepare for significant life changes, such as selling a business or transitioning it to a family member. KEY TAKEAWAYS Before selling, owners should evaluate the business's market value, their personal financial needs to meet life goals, the business's ability to run without them, and their own psychological readiness for the next chapter. Success can be distilled by asking, ‘What’s the one thing I can do right now such that by doing it, everything else becomes easier or unnecessary?’. Achieving high-level results requires scheduled, concentrated effort (Deep Work) which leads to a state of ‘Flow’, where one is fully absorbed and engaged in a task. Effective execution involves focusing on the wildly important, acting on lead measures, keeping a compelling scoreboard, and maintaining a cadence of accountability. Automating repetitive tasks through detailed checklists reduces mental fatigue and ‘produces flow’ by creating a clear, repeatable path for complex processes like email management or hiring. BEST MOMENTS "Success is a range. In the private business world, you can have a multitude of different values for the same exact business at the same exact time depending on the purpose of the value." "There's two types of people in the world: you have people that work because they have to, and people that work because they want to. Many owners, when they sell their business, will cross that river." "Knowledge is the only asset not subject to the law of diminishing returns." "When trust breaks, liquidity vanishes first, price collapses later." "The only new thing in the world is the history you haven't read yet." ABOUT THE GUEST Joel T Redmond LinkedIn: https://www.linkedin.com/in/jtredmond/  Company: Key Private bank https://www.key.com/personal/index.html  Resource: https://www.key.com/wealth/our-insights/managing-your-business.html?page=1  Books and Authors Mentioned: - The ONE Thing by Gary Keller https://amzn.to/4rxhOma  - Deep Work by Cal Newport https://amzn.to/3ZfNn8b  - Who Not How by Benjamin Hardy and Dan Sullivan https://amzn.to/3ZjFQoN  - The Checklist Manifesto by Atul Gawande https://amzn.to/4rwflZh  - Flow by Mihaly Csikszentmihalyi https://amzn.to/4kfS9Mm Books by Fredrik Sandvall Options Strategy: Build to Keep. Ready to Sell Tomorrow. For founders and CEOs who want businesses that compound in value, stay under control, and are always sale-ready. ⁠https://amzn.to/4pwVhoi⁠ The Abyss of Finance: Trust, Leverage and the Cycles of Collapse For investors and leaders who want to understand why financial systems break before they do. ⁠https://amzn.to/3YsRKfI⁠ About the Podcast Invest in You is a global podcast where entrepreneur and investor Fredrik Sandvall shares practical ideas and conversations with founders, investors, and operators. Episodes focus on investing, entrepreneurship, and building long-term control and freedom. Occasionally joined by his sons Ivan and Charlie, the show offers both experience-based insight and a next-generation perspective. Listeners in 155+ countries tune in to think clearer, act smarter, and build with intent. Community & Contact Podcast community: https://bit.ly/4jxF94k Fredrik Sandvall LinkedIn: ⁠https://www.linkedin.com/in/sandvall/⁠ Facebook: ⁠https://www.facebook.com/FredrikinLondon/

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