Navigating the Inner Struggles of Entrepreneurship

In this episode of Periscope, our host Lola Masha sits down with Affiong Williams, Founder and CEO of ReelFruit, to explore the inner journey of entrepreneurship, the emotional, psychological, and identity shifts that come with building and scaling a company.Beyond strategy, funding, and operations, this conversation dives into what founders often experience but rarely talk about. From the pressure of decision-making to the quiet weight of responsibility, Affiong shares honest reflections on what it means to evolve as your business grows.This episode is a reminder that scaling a business is not just an external journey, it is an internal one, and sustainable leadership requires intention, self-awareness, and support.