Netflix blows rivals out of the water to land Women’s World Cup in US

Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry.This month, we reveal the massive fee that the global streamer was prepared to pay to secure the rights in the US to the 2027 and 2031 editions of Fifa’s Women’s World Cup.Frank Dunne talks to Maria Kholodova about Netflix’s bumper deal, what the deal reveals about Netflix’s real sports strategy and what it says about the current state of the US sports media-rights market.You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.Host: Frank DunneContributors: Ben CroninEditor: Lumi LehmuskallioSources:1 Netflix outmuscles rivals for Women’s World Cup | SportBusiness Media2 USA, UK set to host Fifa Women’s World Cups | SportBusiness3 Netflix doubles down on WWC in North America | SportBusiness Media4 US broadcasters poised as Fifa launches WWC tender | SportBusiness Media5 Fifa to exceed $3bn media-rights target for 2018 World Cup sales | SportBusiness Media6 Fox succeeds ESPN as Women’s Euro broadcaster in US | SportBusiness Media7 Netflix joins NFL streaming party with Christmas Day offering | SportBusiness Media8 Netflix swoops for WWE’s Raw in global $5bn play | SportBusiness Media Hosted on Acast. See acast.com/privacy for more information.