EPISODE · Jul 9, 2025 · 23 MIN
New considerations and resources for serving the middle market
from McKnight's Podcast · host Melissa Andrews, Lois Bowers
The need and opportunity for senior living providers to serve middle-income older adults have been in the spotlight especially since 2019. In this Newsmaker's podcast, Melissa Andrews, president and CEO of LeadingAge Virginia, joins McKnight's Senior Living Editor Lois Bowers to discuss what has changed from 2019 to now, as well as important considerations — and new resources on the way — for those who wish to serve the middle market. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
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New considerations and resources for serving the middle market
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