Newsroom-Köpfe #12 mit Sven Scheffler, Ströer t-online: Deutschlands größter Datenpool

from Newsroom-Köpfe · host Christoph Moss

Wann immer irgendwo ein spannendes Medienprojekt begann, war Sven Scheffler oft mit an Bord. Seine Stationen bei Condé Nast, Handelsblatt, dapd und Springer waren stets geprägt von Experimentierfreude. Seit 2019 arbeitet er nun bei Ströer und verantwortet dort als Geschäftsführer die Produkt- und Technologiestrategie des Nachrichtenportals t-online. Ströer investiert dabei massiv in die Redaktion und zeigt, wie man mit Qualitätsinhalten nachhaltig profitabel arbeiten kann. Und welche Rolle spielen Daten dabei? Darüber sprechen wir in dieser Podcast-Folge.

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This episode is 33 minutes long.

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This episode was published on September 8, 2023.

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