Newsroom-Köpfe #51 mit Tanja Könemann: Storytelling für den Mittelstand

from Newsroom-Köpfe · host Christoph Moss

Tanja Könemann arbeitet im Corporate Publishing der Handelsblatt Media Group. Sie hat den Newsroom für den Kunden Creditreform aufgebaut und die Creditreform Mediengruppe um Podcast- und Social-Media-Formate ausgeweitet. Heute verantwortet sie als Chefredakteurin alle im Haus erstellten Inhalte für die Creditreform Gruppe. Sie steht für Storytelling für den Mittelstand – mitreißend und messbar. Das zeigt auch die aktuelle Podcastserie „Endstation Insolvenz?Fall und Aufstieg eines Mittelständlers“: https://www.creditreform.de/aktuelles-wissen/podcast

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This episode is 21 minutes long.

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This episode was published on December 19, 2025.

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