Nmasichi Chukwuemeka: Taking Imperfect Action and Building a Business Empire - 011 episode artwork

EPISODE · Jan 21, 2026 · 59 MIN

Nmasichi Chukwuemeka: Taking Imperfect Action and Building a Business Empire - 011

from Lunch with Leaders: Influence Extraordinary Authentic Women in STEM Careers for Empowerment · host Adaeze Iloeje-Udeogalanya | Authentic Influencer for Women Empowerment Experts

In this episode of Lunch with Leaders, host Adaeze Iloeje-Udeogalanya sits down with the award-winning entrepreneur, storyteller, and community builder, Nmasichi Chukwuemeka.Nmasichi is the founder of Bertramson Inc., an ecosystem that houses Massive Brands, Tribes of History, and Bell Sisters.This episode is a must-listen for aspiring entrepreneurs, especially women in STEM and female founders of color. Nmasichi shares her incredible journey of starting and scaling three businesses, emphasizing the power of taking imperfect action and the importance of finding clarity through doing. She offers practical advice on overcoming the fear of starting, dealing with "analysis paralysis," and building confidence through preparation.In this episode, you will learn:[00:14] Why you should "just start" even if you don't have it all figured out.[01:03] How to overcome "analysis paralysis" and the fear of not being perfect.[03:27] How taking action, even small steps, can bring clarity to your goals.[04:01] About Nmasichi's current ventures: Massive Brands, Tribes of History, and Bell Sisters.[19:09] Nmasichi's entrepreneurial journey, from selling recharge cards as a child to leaving her corporate tech job.[24:37] The concept of "golden handcuffs" and how to break free to pursue your passion.[25:40] The importance of structure and discipline when you're your own boss.[29:40] How to build unshakable confidence through preparation.[29:24] How to lead with confidence, even when you're the youngest in the room.[35:21] The origin story of Bell Sisters, a community for female founders of color.Nmasichi Chukwuemeka's Social MediaFollow Nmasichi Chukwuemeka on LinkedInVisit Nmasichi Chukwuemeka's WebsiteEmail Nmasichi Chukwuemeka TodayConnect with African Women in STEM on Social Media:Follow Adaeze Iloeje-Udeogalanya on LinkedInFollow African Women in STEM on LinkedInFollow African Women in STEM on Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join the African Women in STEM MembershipVisit the African Women in STEM Website ⁠⁠⁠Watch Adaeze Iloeje-Udeogalanya's ⁠⁠⁠⁠⁠⁠TEDX Talk⁠⁠⁠⁠⁠⁠ on YouTube ⁠⁠⁠⁠

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