No Carbon Data, No Market Access: Supply Chains Face a New Rule

Send me a messageCarbon data is moving out of annual reports and into the transaction itself. If your product-level information is incomplete, market access, customer trust and supply-chain decisions can all suffer.My guest is Stephen Jamieson, Chief Marketing Officer for SAP Sustainability. We examine why Scope 3 emissions, digital product passports and product carbon footprints are becoming operational requirements, not side projects, and what happens when procurement, finance and supply-chain planning rely on disconnected or average data.We challenge the assumption that more AI automatically means better decisions. AI will optimise what the business measures well; if carbon, water, materials and supplier data are missing, it can simply accelerate the wrong outcome. We also look at why the real bottleneck is integration, how agentic AI could reduce the cost of product-level analysis, and where human accountability must remain.Listen now to understand why carbon data is becoming a licence to sell—and what supply-chain leaders need to fix before compliance becomes a commercial constraint.Support the showPodcast supportersI'd like to sincerely thank this podcast's generous Subscribers:Alicia FaragKieran OgnevGary LynchAnd remember you too can become a Resilient Supply Chain+ subscriber  - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one and give you access to bonus episodes of topical, timely supply chain resilience analysis.🎤 Looking for a keynote speaker on supply chain resilience, AI, and sustainability?I help leaders understand the forces reshaping global supply chains, from geopolitical disruption and climate risk to AI and real-time decision-making. Download my Speaker Pack: https://tinyurl.com/spkrpckFinallyIf you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a message using this link.If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.