Now with More Super Thinking!

In this Marketing Over Coffee: Gabriel Weinberg and Lauren McCann talk about The Big Book of Mental Models! Direct Link to File Brought to you by our sponsors: LinkedIn and OmniFocus The book is "Super Thinking, The Big Book of Mental Models" Past Traction Interviews with Gabriel and Justin Duck Duck Go Gabriel's billion views on Quora Lauren brings the stats 8:32 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It's the only place where you can find over 610 million user accounts, all business focused, that you can target by title and other selects. And we've got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign! Framing, Bias and Most Respectful Interpretation 19:34 Accomplish more every day with OmniFocus. Check out the professional To-Do list manager at Omnifocus.com Early adopters Default Effect Opportunity Cost Hating your book - the 90/90 rule Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Buy The MoC Playbook now! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.