NYT & WSJ Journalist Turned Publishing Exec with Louise Story

On this episode of The Community Exchange Podcast, we welcome Louise Story, Chief Executive Officer at Atlas Obscura. In our discussion, Louise and MSG cover:Louise’s rise from award-winning investigative journalist to Chief Product & Technology Officer and now CEO of Atlas ObscuraHow Google and social algorithms reshaped newsrooms, and why AI may flip the script againWhy “new news” is now more valuable than ever in the age of LLMsChallenges facing publishers reliant on evergreen or repackaged contentShifts in user behavior around search, queries, and the desire for answersLessons from building product, editorial, and tech at legacy media giantsWhat content companies must do to survive in a post-cookie, post-search worldThe power of community contribution, curiosity, and mission-driven journalismAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.