The Community Exchange Podcast by OpenWeb

On this episode of The Community Exchange Podcast, we welcome Mary Liz McCurdy, SVP of Business Development at The Atlantic, to discuss:— From the Stanford Daily to Google to The Atlantic — a career built around saving journalism— Turning The Atlantic into a subscription-first business based on loyalty and community— How The Atlantic maps threats and opportunities across the entire content supply chain— The four C's every publisher needs in any AI deal: consent, credit, compensation, and control— Why blocking bots by default is non-negotiable, and how to build a smart allow list— Partnering with startups to fight misinformation, deepfakes, and AI slop— What tech culture gets right that media companies still haven't figured out— Why betting on early-stage startups is The Atlantic's big, hairy, audacious goalAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed. 

On this episode of The Community Exchange Podcast, we welcome Kelly Andresen, EVP of Demand Sales at OpenWeb, to discuss:From Washington Post ad innovations to building branded content studios from scratchWhy storytelling is still the most underrated skill in advertisingWhy human relationships matter more than ever in a world run by AIThe role of agencies in this new digital landscape.Why the open internet is becoming more attractive as walled gardens get crowdedThe shift from impressions to outcomes as the core advertiser metricWhy sales teams are changing and what great salespeople actually look likeHow attention, not scale, should define advertising success going forwardAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Nikhil Kolar, VP, Product & Engineering at Microsoft to discuss:— From Amazon and Bing to leading Microsoft's content ecosystem— Why publishers need a seat at the AI table this time— Flipping the bot strategy: only allow the ones that pay you— The Microsoft Publisher Content Marketplace and fair content compensation— How agentic experiences are driving conversions two to three times higher— How to get found and monetize in a world run by agents— Why ethically sourced content is becoming a business imperative for enterprises— The future of content compensation as AI consumption scalesAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Karen Oh, Chief of Staff and Head of Strategic Partnerships & Initiatives at Ziff Davis, to discuss:• Building a career across Goldman Sachs, Deloitte, and Meta before landing in media• The story behind one of media's rarest roles: Chief of Staff at a major digital publisher• The real reasons publisher traffic is declining beyond Google Zero• The growing pressure on publishers to diversify beyond a single traffic channel• How Ziff Davis thinks about blocking AI bots, and when that strategy backfires• AI scraping as a business model threat, not just a content problem• The enduring value of authoritative brands in a world of AI-generated answers• The duality every publisher is living: fighting AI scraping while using AI every day• The case for one-on-one aha moments as the key to internal AI adoptionAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed. 

On this episode of The Community Exchange Podcast, we welcome Vineet Khosla, Chief Technology Officer at The Washington Post, to discuss:— Building Siri, Uber Maps, and now the Washington Post’s AI strategy— How AI is reshaping news creation, distribution, and consumption— Why journalism remains essential in a world of AI-generated answers— The growing importance of first-party audience, trust, and community— Reimagining comments, conversations, and source transparency in news— How AI can make engineers, journalists, and product teams more effective— Why publishers need to move faster on product, personalization, and habit formation— The case for protecting journalism as both a public good and a real businessAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Matt Sanchez, Chief Operating Officer at Yahoo, to discuss:From startup founder to product and operations leaderWhy media companies need stronger product thinkingRebuilding digital products around utility and daily habitsHow AI is changing product speed and consumer expectationsWhy attribution and trust matter in the next wave of searchThe growing importance of community and social proofWhy durable media brands need more than trafficWhat survival looks like in a Google Zero worldAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Caroline Harris, SVP of Content Monetization at USA Today.In our discussion, MSG and Caroline discuss:Early career shaping streaming distribution and pricing models at the BBCFront-row seat to the shift from cable to streaming and platform ecosystemsBuilding partner success strategies across major media platforms and appsLeading USA Today’s expansion into off-platform distribution and new revenue streamsStructuring high-impact partnerships with Amazon, Meta, Microsoft, and emerging AI platformsApplying lessons from streaming to AI licensing, pricing, and marketplace strategyThe critical role of local journalism, trust, and fact-based reporting in an AI-driven worldAnd more.

On this episode of The Community Exchange Podcast, we welcome Sara Beykpour, Co-Founder and CEO of Particle News.In our discussion, MSG and Sara discuss:— Her 12-year journey at Twitter across Android, Vine, and Periscope— Building during Twitter’s “lightning in a bottle” era of real-time media— Founding Particle and rethinking how news should be consumed in the AI era— Designing a neutral, aggregated news experience with built-in bias transparency— The shift from infinite feeds to structured, fact-based information products— How AI is collapsing product development timelines from months to hours— What AI agents mean for publishing, product velocity, and competitive advantage— Why knowledge work is being redefined as engineers and operators become exponentially more productive

On this episode of The Community Exchange Podcast, we welcome Marc Guldimann, Founder and CEO of Adelaide.In our discussion, MSG and Marc discuss:Mark’s path from decision science and wireless startups into adtech entrepreneurshipHow years of experimentation shaped his thinking on attention and media measurementWhy attention matters in advertising — and where it can go wrongThe idea behind AU and measuring media quality, not just impressionsHow broken metrics created bad incentives across digital advertisingHow broken incentives, “lemon markets,” and cost-plus buying have pushed digital advertising into a race to the bottomWhy publishers, agencies, DSPs, and SSPs all need a better common language for qualityHow AI may hurt low-quality content but strengthen quality publishingMoving from impressions and viewability toward a more durable media-wide currencyAnd more. 

On this episode of The Community Exchange Podcast, we welcome Jonah Goodhart, Co-Founder and CEO of Mobian. In our discussion, MSG and Jonah discuss:Jonah’s career journey from founding early internet ventures to co-creating Right Media, Moat, and now MobianLessons from building and scaling companies that reshaped digital advertising, measurement, and verificationWhy attention—not impressions—is the scarcest resource in today’s media ecosystemHow Moat pioneered viewability and attention analytics, and what it taught about publisher–advertiser dynamicsThe disruptive impact of AI on brand safety, verification, and the contextual value of contentHow publishers are losing monetization opportunities due to misclassified “unsafe” inventory—and what can be done about itWhy context, data, and content remain critical assets in an AI-first worldThe future of publishing, personalization, and community in a zero-click environmentAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Sam Mellor - VP, Marketing and Commercial Growth, NA, BBC. In our discussion, MSG and Sam discuss:Sam’s career journey as a transformation marketer, leading organizations through inflection points across sports, media, and entertainmentThe role of strategy, mission clarity, and organizational design in navigating change and growthHow the BBC translates brand value into measurable outcomes for both audiences and advertisersWhy prioritizing the end user is critical in building loyalty, trust, and long-term engagementThe disruptive impact of AI, Google Zero, and shifting search behaviors on publishing and media modelsThe need for publishers and AI companies to establish new frameworks for data use, content value, and accountabilityWhy community, storytelling, and brand ecosystems are key to sustainable audience relationshipsHer outlook on the future of media, including personalization, platform diversity, and the role of friction in driving innovationAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Ken Blom, Chief Business Officer at BuzzFeed. In our discussion, MSG and Ken discuss:Ken’s career path from search and agency work to joining BuzzFeed in its early social-first daysLessons from scaling BuzzFeed through the rise of Facebook distribution, Tasty, and branded contentThe challenges of platform dependency and what publishers can learn from the “Facebook era”How affiliate and commerce revenue models evolved into major drivers for digital mediaThe disruptive impact of AI, LLMs, and “Google Zero” on traffic, discovery, and publisher economicsWhy attribution, data access, and payment marketplaces will define publisher–AI relationshipsThe role of community, creators, and brand-owned platforms in building sustainable engagementWhat the next generation of publishing innovation may look like, from apps to the “agentic web” And more.

On this episode of The Community Exchange Podcast, we welcome Nina Gould, Chief Innovation Officer at Forbes.In our discussion, MSG and Nina discuss:Nina’s career journey from designer and coder at Forbes.com to Chief Product Officer and now Chief Innovation OfficerThe shift from print to digital and how legacy publishers adapted business models and workflowsProduct’s unique role sitting between editorial, business, and technology inside media companiesWhy innovation in publishing must go beyond “cool tech” and focus on solving real business and audience problemsHow AI, GenAI, and “Google Zero” are reshaping audience expectations, traffic, and discoveryThe rising importance of personalization, community, and user experience in digital publishingWhich engagement metrics matter most for measuring content success in today’s environmentThe need to reinvent advertising models for a post-scale era, focusing on engagement and valueAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Tatyana Zlotsky, CEO at A Place for Mom.In our discussion, MSG and Tatyana discuss:Tatyana’s career journey from marketing leadership at American Express to becoming CEO of A Place for MomLessons from building customer-centric innovation at scale, including launching Small Business SaturdayThe evolution of performance marketing and what today’s shifts in channels mean for brands and publishersHow content, data, and SEO can serve as strategic growth engines for any businessThe role of community and trust in building enduring consumer relationshipsRebranding lessons: moving beyond spokespeople to creating authentic, mission-driven brand identitiesThe disruptive impact of AI, Google Zero, and changing user behavior on traffic and discoveryWhy the future of marketing and publishing depends on trust, transparency, and proactive planningAnd more.

On this episode of The Community Exchange Podcast, we welcome Jim Daily, CEO at OpenWeb. In our discussion, Jim and MSG cover:Jim’s journey from aspiring golf pro to global ad tech executive and CEO of OpenWebScaling Teads from a $10M French startup to a $700M global business and lessons from hypergrowthThe importance of hiring smarter people, empowering teams, and building disruptive productsThe shift from centralized platforms to decentralized publisher-owned communitiesAI disruption, the threat of “Google Zero,” and the future of traffic, monetization, and publisher sustainabilityThe untapped value of comments, user engagement data, and potential AI data marketplacesRunning global teams across multiple time zones and culturesBuilding sustainability for publishers through first-party engagement, distinct audience experiences, and vibrant communitiesAnd more.

On this episode of The Community Exchange Podcast, we welcome Pam Wasserstein, President and Vice Chair at Vox Media. In our discussion, MSG and Pam discuss:Pam’s journey from Harvard Law to M&A, private equity, and creative leadership at Tribeca Enterprises, New York Magazine, and Vox MediaLessons from leading New York Magazine’s digital transformation and brand portfolio expansionThe 2019 Vox Media–New York Magazine merger and building a diversified revenue model across content, commerce, and subscriptionsHow publishers can navigate AI disruption, copyright challenges, and shifting value exchanges with platformsThe threat of “Google Zero” and strategies for reducing platform dependencyThe enduring importance of journalism in the age of misinformation and AI-generated contentCommunity building through SB Nation’s sports fandom networks and audience engagementWhy first-party relationships and differentiated experiences matter more than ever in publishingAnd more.Check out all of our other conversations from Season 3 for great conversations with industry experts.

On this episode of The Community Exchange Podcast, we welcome Jessica Giles, Managing Director, Media and Publishing, Code and Theory. In our discussion, MSG and Jess discuss:Jess’s unconventional path from film school to brand strategy leadership via The New Yorker, Vogue, and Condé NastThe early magazine media and leadership lessons from Condé Nast cultureEvolving brand strategy for publishers in the digital age and shifting away from platform dependencyThe role of first-party data, loyalty loops, and closed ecosystems in audience engagement and monetizationCommunity-building and utility-focused product design as under-leveraged assets for publishersThe disruptive impact of AI and LLMs on lifestyle content, content parity, and search behaviorWhat makes a differentiated content experience in a commoditized internetHer outlook on the next generation of creative leadership in media and publishingAnd more.Check out all of our other conversations from Season 3 for great conversations with industry experts.

On this episode of The Community Exchange Podcast, we welcome Louise Story, Chief Executive Officer at Atlas Obscura. In our discussion, Louise and MSG cover:Louise’s rise from award-winning investigative journalist to Chief Product & Technology Officer and now CEO of Atlas ObscuraHow Google and social algorithms reshaped newsrooms, and why AI may flip the script againWhy “new news” is now more valuable than ever in the age of LLMsChallenges facing publishers reliant on evergreen or repackaged contentShifts in user behavior around search, queries, and the desire for answersLessons from building product, editorial, and tech at legacy media giantsWhat content companies must do to survive in a post-cookie, post-search worldThe power of community contribution, curiosity, and mission-driven journalismAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Bridget Williams, Chief Product and Strategy Officer at Hearst Newspapers. In our discussion, MSG and Bridget discuss:Bridget’s dynamic 20+ year career across Business Insider, startups, and ultimately Hearst NewspapersThe rebirth of local journalism and its national relevanceBuilding digital products for real communities — not just consumersBridging editorial and product strategy in a legacy newsroomHow AI is powering new experiences for local reportingThe importance of first-party data in a cookie-less futureHearst’s innovative DevHub and tools like Assembly for government transparencyCreating data-driven advertising opportunities for local businessesThe vision for journalism in an age of mistrust and AIAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Lindsay Van Kirk, SVP and General Manager of Decipher at People Inc., to discuss:Her early days at AppNexus, scaling sales operations and learning from tough feedbackTransitioning across ops, strategy, and product roles to drive publisher-side innovationThe strategic foundation behind Decipher: intent-based data, cookieless targeting, and scalable ad solutionsThe unique partnership between People Inc. and OpenAIWhat “Google Zero” means for publishers and the push for diversified traffic and monetizationThe evolving role of AI in content creation, attribution, and marketplace equityWhy original human-created content is still irreplaceable in an AI-driven worldA positive outlook for the open internet built around first-party data and publisher empowermentAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

This is The Community Exchange Podcast, brought to you by OpenWeb: an interview podcast series featuring the leaders building the media ecosystem of the future.This season, our host is industry veteran Matthew Scott Goldstein (a.k.a. MSG). Each episode, he explores our guests’ journeys through the media world, the work they are currently doing, and how they’re shaping the media and publishing industry.Learn more about OpenWeb at ⁠http://www.openweb.com⁠

On this episode of The Community Exchange Podcast, we welcome Jennifer Salant, VP of Global Partnerships & Business Development at Conde Nast. In our discussion MSG and Jennifer cover:Jennifer’s journey from early business development roles to VP at Condé NastPioneering strategic partnerships and revenue streams at iVillage and Glam MediaThe evolution of digital media: From blogging networks to influencer-driven contentHow Condé Nast successfully built and monetized digital video on YouTube and FAST channelsThe role of AI in publishing: Challenges, opportunities, and strategies for monetizationContent licensing, partnerships, and the future of publisher-platform relationshipsThe shifting landscape of media consumption and the rise of direct audience engagementPredictions for the future of publishing, AI’s impact, and protecting high-quality contentAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Will Lee, CEO of Adweek.In our discussion, MSG and Will cover:Will Lee’s journey from finance to leading major media brands The transformation of digital media from print to online journalismHow AI is reshaping advertising, creativity, and media strategyThe evolving role of agencies and marketers in a digital-first worldThe business of media: monetization strategies and revenue modelsThe growing importance of first-party data and audience engagementThe future of industry events and their impact on media networkingLeadership lessons from running top media organizationsAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

In this episode of The Community Exchange Podcast, we welcome Gabriel DeWitt, Head of Monetization at Yahoo.In our discussion, MSG and Gabriel cover: Gabriel’s journey from software engineering to ad tech leadership Digital advertising's evolution from direct sales to programmatic Header bidding's rise and its impact on the open internet Challenges of monetization, privacy regulations, and the cookie collapse The ongoing battle between the open internet and walled gardens Yahoo's role in shaping the future of digital advertising The impact of AI and automation on ad tech and monetization strategies How publishers can adapt to a post-cookie world The future of identity and targeting in a privacy-first landscapeAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Mike O'Sullivan, Co-Founder and CEO at Sincera. In our discussion MSG and Mike cover: Mike O’Sullivan’s journey from Microsoft to founding Sincera The evolution of programmatic advertising and ad tech Challenges in reporting, transparency, and data management Google’s antitrust cases and its impact on the ad tech ecosystem Unlocking hidden revenue and optimizing publisher monetization The role of first-party data in ad sales and strategy Gaining control over the publisher tech stack and supply chain The future of publishing: mixed media and investing in editorial talentAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Rich Caccappolo, Vice Chair, Media at Daily Mail General Trust (DMGT). In our discussion MSG and Rich cover:Rich’s journey from CTO at iVillage to Vice Chairman at Daily MailThe future of direct traffic and its role in publisher growthPost-cookie challenges and the rise of curated audiencesFixing attribution to prove ROI for advertisersAI's impact on content creation and monetizationBuilding publisher collaborationLeveraging audience engagement across platforms like TikTokOpportunities for publishers in a changing media ecosystemAnd more.New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Dr. Jonathan Roberts, Chief Innovation Officer at Dotdash Meredith. In our discussion MSG and Jonathan cover: Jonathan’s journey from physicist to media and publishing innovator Becoming the official cartographer for Game of Thrones Adapting legacy brands like About.com to the digital-first era through verticalization Building audience connections through intent-driven, high-quality content Leveraging audience data to shape editorial and business strategies The importance of community and engagement in the future of publishing Revenue strategies in an ad-supported, privacy-conscious ecosystem Engaging younger, digital-native audiences with personalized, relevant content Publisher-advertiser dynamics in a privacy-first, post-cookie world The evolving role of AI in content production, personalization, trend analysis, and more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome David Jacobs, Chief Executive Officer and President at Contxtful to discuss: David’s debut at Advertising.com during the early days of digital advertising The potential breakup of Google and its impact on the publishing industry The rise of competition in ad servers and its implications for publishers Challenges for publishers as search traffic from Google declines Importance of providing value signals to advertisers in a cookie-less world Potential shift toward e-commerce ads and away from search ads Evolving role of AI and machine learning in ad targeting and consumer receptivity David’s overall experience as an adtech professional The uncertain future of digital advertising revenue models and potential subscription-based alternatives And more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome Jeremy Kaplan, Content Director at Future PLC. In our discussion, Jeremy and MSG cover: Jeremy’s journey to becoming a writer Rising importance of niche and specialized media AI’s impact on publishing: challenges and opportunities The ongoing debate around AI-generated content vs. original work Criticisms of content aggregation platforms and user experience Ins and outs of the editorial process The uncertain future of publishing, heavily influenced by Google’s dominance Combining your passions to forge a unique career path And more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed.

On this episode of The Community Exchange Podcast, we welcome David Rowley, VP of Revenue Technology at News Corp. In our discussion, MSG and David cover: His unlikely journey from artist to media and tech executive Consolidation within ad tech and publishing The need for publisher alignment to tackle current challenges The emergence of new ad servers Competing with the walled gardens for advertising dollars The interdependence between journalism and advertising Building thriving business operations teams And more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed. About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠⁠⁠⁠⁠⁠OpenWeb.com⁠⁠⁠⁠⁠⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Andrew Q Kraft, the former President and COO of The Arena Group, currently on a listening tour working to diagnose the media industry’s needs, connect key players, and help chart the future of the industry. In their discussion, MSG and Andrew cover: Diagnosing media’s needs by listening to over 200 media professionals Gen AI’s role in editorial and content creation The definition of curation in media and publishing His journey to where he is today And more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed. About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠⁠⁠⁠⁠OpenWeb.com⁠⁠⁠⁠⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Andrew Casale, President and CEO at Index Exchange. In our discussion, MSG and Andrew discuss: Andrew’s journey building Index Exchange How publishers can navigate the loss of signals by becoming a destination The current state of measurement and attribution in publishing and CTV How curation can help publishers increase CPMs Index Exchange’s biggest strategic initiatives for 2025 And more. New episodes of The Community Exchange Podcast are released each week. Subscribe wherever you listen to podcasts to get the latest right in your feed. About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠⁠⁠⁠OpenWeb.com⁠⁠⁠⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

Could separating buy and sell at Google drive innovation in adtech? On this episode of The Community Exchange Podcast, we welcome Paul Bannister, Chief Strategy Officer at Raptive to dig into that and more, including: Adtech at the dawn of programmatic Generative AI’s role in changing news and information consumption habits The effect of declining search traffic on lifestyle publishers Building and maintaining a remote company Combining your passions to forge a unique career path. And more. About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠⁠⁠OpenWeb.com⁠⁠⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Larry Allen, VP & GM of Data and Addressable Enablement at Comcast. In our discussion, MSG and Larry cover: Improvements and advancements in measurement and attribution The changes coming to CTV in the next 5 years How to use AI to optimize ad placement Comcast’s role in delivering great viewing experiences for users during major events like the 2024 Olympics The strategies behind Amazon and Hulu’s successful advertising activities The importance of data and signals in improving CTV experiences Stories from their time together at Tacoda And more. About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠⁠OpenWeb.com⁠⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Johnny Won, Global Head of Martech, Ad Tech, and Operations at EssenceMediacom. In our discussion, MSG and Johnny discuss: His entrepreneurial background and unlikely career path Building and scaling businesses The role of privacy sandbox and cookies in shaping the future of advertising The current advertising landscape and the new emerging signals Generative AI use cases at EssenceMediacom and in the industry And more.  About OpenWeb: OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit ⁠OpenWeb.com⁠ or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Jennie Baird, Chief Product Officer at BBC Studios. In our discussion, MSG and Jennie discuss: Her methods for building and leading product teams Building the product functions at News Corp Her role as Board Chair of the Ethical Tech Project and their work to ensure the ethical use of data and technology The effects of generative AI on the media landscape And more.  About OpenWeb:OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.

On this episode of The Community Exchange Podcast, we welcome Amanda Martin, Chief Revenue Officer at Mediavine. In our discussion, MSG and Amanda discuss: Her professional journey from buy to supply, Her experience working at Goodway Group, Her current role helping independent publishers build sustainable businesses with Mediavine, The current state of the media and publishing industry, and much more. About OpenWeb:OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 5,000 top-tier publishers, hosting more than 150 million active users each month. Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.

This is The Community Exchange Podcast, brought to you by OpenWeb: an interview podcast series featuring the leaders building the media ecosystem of the future.This season, our host is industry veteran Matthew Scott Goldstein (a.k.a. MSG). Each episode he explores our guests’ journeys through the media world, the work they are currently doing, and how they’re shaping the media and publishing industry. Learn more about OpenWeb at http://www.openweb.com

The engagement game is getting trickier. Sure, producing high-quality content is extremely important—but how else can publishers truly stand out in an increasingly crowded field?The answer lies with a loyal, engaged community. When audiences find more reasons to interact with content and engage with others, publishers win.Take The New York Post—one of America’s largest newspapers, and one of OpenWeb’s 3,000+ loyal communities. Since partnering with OpenWeb, and hosting social experiences like commenting and reactions, the results they’ve seen at The New York Post have been incredible.For this episode of The Community Exchange Podcast, we were joined by Ariscielle Novicio (SVP and Head of Technology, The New York Post), Michael Liss (VP of Product, The New York Post), and Lior Revivo (VP of Product, OpenWeb) to uncover:— How The New York Post’s community has been transformed into an engine for loyalty, engagement, and first-party data,— What the future of community looks like for The New York Post and for the publishing industry,— Strategies publishers can implement right away to beat their goals; and much more.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. TTo learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

AI innovation is showing no signs of slowing down. It’s tough for even the most forward-thinking publishers and brands to keep up with the latest developments in AI.On this episode of The Community Exchange Podcast, we dive into the unstoppable force of AI innovation with our Guest Rob Meadows. Rob is the President and CEO of The AI Foundation and AI Advisor to OpenWeb. As a leading voice in the AI industry, Rob’s insights are essential for publishers aiming to stay ahead in this rapidly evolving landscape. Rob unveils the potential of AI in shaping publishing's future while prioritizing user benefits. Tune in to uncover the boundless possibilities that AI offers to the media industry.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

How did IGN grow to become one of the web’s most active communities of enthusiasts?This week, we’re joined by Peer Schneider, one of IGN’s founders and current Chief Content Officer, and Jada Griffin, Head of Community. These two leaders have built IGN into the essential gaming and entertainment hub it is today.And given that this team has been publishing content for over 25 years — from the early days of wide internet adoption to today’s hyper-competitive, global digital publishing space — they have a ton of great insight to share.Don’t miss it.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion.To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

What’s the most important part of building a community?Jon Birchall, Director of Editorial Strategy at LADbible Group, says it has a lot to do with authenticity.On this episode of The Community Exchange Podcast, we hear Jon’s perspective on how to weave authenticity into every interaction and foster genuine connections with your community, strategies for managing content across dozens of channels, and the art of audience segmentation. Nearing a global audience of one billion, LADbible is a UK news and entertainment brand and platform that has become a true powerhouse in the world of social publishing.Don’t miss this one.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

On this episode of The Community Exchange Podcast, we welcome Angela Johnson, Client Development Officer at Dentsu and Secretary to the Board of Directors of the Oasis Consortium and Dale Lovell, OpenWeb’s SVP of Advertising Partner Success.In this wide-ranging discussion, Angela — a renowned brand expert — explains how to find success today brands must not only distribute their message but find and amplify their community. From diversity, equity, and inclusion in media to reducing the carbon footprints of ads, ensuring that every ad a consumer sees is fraud-free and-brand safe and AI, Angela shares her perspective on the future of brand.Don’t miss this one.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

On this episode of The Community Exchange Podcast, we’re welcoming Peter Wang. Peter is the founder of First Principles Studio, former Chief Technology Officer at Buzzfeed and Refinery29, and investor and an innovator. We cover a lot in this episode. Peter shares his experience building communities—online and off, the importance of brand trust, the rise of AI and AR, and how all of these factors are creating conditions for a better, healthier web. Don’t miss this one.Learn more about our podcast at https://openweb.com/podcastLearn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

We often hear about how tech is ruining democracy. But what if, instead, tech can save it? We wanted to know. So we asked Rose Jackson to join us for this episode of The Community Exchange Podcast. On this episode, Rose explains how, in her work as Director of the Digital Forensic Research Lab’s Democracy + Tech Initiative at The Atlantic Council, she and others in civil society are changing the tide—using tech to support healthy societies and robust democracies around the world.We cover a lot in this episode: human rights, digital trust, and a new task force that’s diving deep into what’s causing divisions in society and how tech can help repair them.You’re going to want to listen.Learn more about our podcast at https://openweb.com/podcast.Learn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

On this episode of The Community Exchange Podcast we speak to Noam Bardin. Noam is the Founder of Post—a social platform poised to rival X and Threads—and the former CEO of Waze.In our discussion, Noam shares his perspective on what it takes to grow massive online communities, drawing on his experience building Waze and Post. We cover several topics including online safety, disinformation and toxicity, building a loyal community, the 2024 election, and more.Learn more about our podcast at https://openweb.com/podcast.Learn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. xTo learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

Joining us on this episode of The Community Exchange Podcast is Jeremy Hlavacek, Chief Commercial Officer at Experian Marketing Services. Throughout the conversation, Jeremy shares valuable insights into the role of data and how it can help brands participate in cultural conversations. He also tackles the importance of involving users in the feedback loop to help them take their rightful seat within the community economy, and much more.Learn more about our podcast at https://openweb.com/podcast.Learn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.

This is The Community Exchange Podcast, brought to you by OpenWeb. On this podcast, we’re dedicated to documenting and tracking the emerging economic engine of the open internet: the community economy.Join us as we track the development of this emerging economic and social engine, and talk to the leaders of the companies who are bringing it to life. We'll explore how everyone in the digital ecosystem — publishers, advertisers, users, and creators — can find their path to thrive in the ever-changing ecosystem of the web.New episodes of season 1 will be released weekly. Learn more about our podcast at https://openweb.com/podcast.Learn more about OpenWeb at https://openweb.com/About OpenWebOpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter. Hosted on Acast. See acast.com/privacy for more information.