Obsessed or Out of Business: Why Sales and Marketing Matter Most

In this solo episode, Christal keeps it real about what’s actually holding many nurse entrepreneurs back from building profitable businesses: it’s not your logo, it’s your lack of marketing and sales know-how. She shares how maternity leave, a pandemic, and a whole lot of webinars lit the fire under her business, and why being obsessed with learning and doing the work is non-negotiable. Expect a mix of tough love, practical advice, and real talk on why hiring a coach (not a marketing agency just yet) might be the smartest move you make this year.Here are the Highlights:Learning and Marketing During COVID-19 (3:14)The Importance of Coaching and Marketing (5:54)Building a Network and Staying Motivated (9:42)Continuous Learning and Adaptation (12:30)Connect with Kiiyonna and Christal:Kiiyonna's Instagram - https://www.instagram.com/sidepreneur_nurse/Christal's Instagram - https://www.instagram.com/christalpthehormonenpNurse Boss Mob Facebook Group - https://www.facebook.com/groups/2906101896370538YouTube - https://www.youtube.com/user/kiiyonna/TikTok - https://www.tiktok.com/@sidepreneurrn?lang=en