OG Business: USMNT Exit Exposes Mainstream Soccer's Biggest Problem | RIP Xbox? | State of the Superhero Movie

On this edition of OG Business, Joe Ovies and Demetri Ravanos lead off with the fallout from the U.S. Men's National Team exiting the World Cup. With their primary cash cow knocked out, broadcast partner FOX has essentially resorted to begging American audiences to stay tuned into the tournament. The plea is fundamentally insulting to modern soccer consumers. Thanks to a flattened sports media ecosystem where international stars are more accessible than ever, fans don't need a corporate network to manufactured interest. But the exit exposes a glaring development question: when will America actually produce the cross-over "dudes" capable of carrying a deep tournament run? From sports broadcasting to the tech sector, Microsoft is shedding jobs and divesting independent studios. In other words, the Xbox is in shambles and likely going the way of Sega. Plus, the guys track the quiet, massive retraction of gambling and sportsbook operators from the original content vertical. Why are the digital betting giants abandoning specialized shoulder programming and returning strictly to traditional ad-spot buying? Finally, they turn to Hollywood to evaluate the creative and financial stagnation of the superhero movie business as audiences increasingly reject assembly-line blockbusters. OG x BreakingT: https://breakingt.com/collections/the-ovies-giglio-collection?rfsn=7630833.c3bd9f7 OG Secret Stash: http://theog.shop/ YouTube: https://www.youtube.com/@OGTriangleMedia OG Membership Channel: https://www.youtube.com/channel/UC1Qpevj6hElebdWc2SSGkWw/join Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.