Old Sales Tactics or Learn from the Top 5%

[00:00:00] Welcome to the Successful Life Podcast. I am your host, Corey Berrier. And today, folks, I am gonna get into several different things, but first, I want you to imagine using the old sales tactics that still work. Maybe they're just not cutting-edge. Maybe they're not even as effective as they used to be, however, You don't know that, right? [00:00:30] So just don't do it, right? That's the theme today. Just don't do it. It's a little playoff—the Nike slogan. So look, you want raving fans, right? Can you imagine having raving fans for your business? I can tell you right now, there's a massive difference between having a customer and having a raving fan. A raving fan is somebody that will literally tell people to do business with you because they love you that much without being paid. [00:01:03] And you're probably thinking Corey, this is ridiculous. Nobody would do that. You're wrong because people do it all the time. And listen, Tony Robbins talks about this all the time, and if you knew anything about Tony Robbins and how. Organization works. Look, I went and paid a ton of money to go see him four years ago. [00:01:24] Within six months of that time, I was volunteering for him, paying for my flight out there, and literally working like 16 hours a day for free. Like literally didn't get paid a dime. Because the dude helped change my life, I feel I owe it to him. I'm a raving fan of Tony Robbins. So look you have to invest in your customer base. [00:01:51] You have to invest in your raving fans if you want them to be raving fans. But you don't invest money in marketing. You don't invest money in your sales training. You don't invest money in your people, but you want to have raving fan customers. You gotta have raving fan employees before you can have raving fan customers, right? [00:02:11] If there's. Two plus two equals four on that deal. Look, you can understand why this is important. You can understand why focusing on your team, and getting them training. Look, of course, I'm talking about this. This benefits [00:02:26] me because this is what I do for a living. But I want you to understand what. [00:02:30] What I want you to really take away from this is I've been right where you are now. I'm gonna tell you a few things in this show today that you're gonna recognize. I have a feeling that maybe you fix these things and I hope you have, but maybe you haven't and maybe you just don't know. And I was in that same boat. [00:02:47] So imagine if you asked a marketing company to drive traffic to your website, right? Imagine you ask a marketing company. You're, you're in these groups, right? I'm in a lot of these a lot of Facebook groups that, you're probably in HVAC master the Hustle. [00:03:02] Let's see—flywheel coaching. There are roofers in recovery. I've got several Victor Rancour Group profit Rocket. Anyway, those are some of the groups that I hang out in. So imagine if I'm a file on the wall and I'm hanging out in there and I'm looking for sales information, I'm looking for marketing information because maybe I'm a, maybe I'm a $2 million business, right? [00:03:25] I'm a $2 million plumbing company and. I, I just don't really trust anybody like you. You probably don't trust anybody. I get that because I understand the industry. You've been, people have taken advantage of you. Just like people have taken advantage of me. I get it. I totally freaking get it because people like you and me don't understand this stuff, I don't understand digital marketing, and sometimes when I don't understand stuff, I don't ask great questions. That used to be me. I ask great questions now cause I want answers and I've learned really quickly that if you don't ask good questions, you're absolutely not gonna get the answer and you're certainly not gonna get a good answer. [00:04:08] So imagine you're in this group, right? And you're getting, you're collecting Send us Fan Mailhttps:newpathemployment.com Connect with CoreyVisit The Successful Life Podcast⁠Follow Corey on Facebook⁠Follow Corey on Instagram⁠Buy My Book on Audible⁠Buy My Book on Amazon⁠