Old School vs New School Medical Marketing: the Future is Now

Have you and your practice managers recently been asking yourselves “how are we going to market ourselves in the new year?”You’re not alone.It seems like every year, right after Thanksgiving, medical practices get serious about deciding where they are going to put their time, money, and energy in 2018. That was the case this week when we met with a group of gastroenterologists at their office, where there was a clear divide between old school (offline) and new school (online) marketing strategies and techniques.In this episode, Insight Marketing Group President Jennifer Thompson shares her conversation with the GI doctors and her experience working with independent physicians proven to bring more patients in the door.