EPISODE · May 3, 2021 · 17 MIN
On Message....errry day!!!
from The Nicola Moras Show · host Nicola Moras
Hello Monday!! Welcome to The Coffee Run Ep586! I have been talking a lot about content recently, as you know, and the beauty of sharing yourself and your thoughts. The second part to creating badass content is creating BUSINESS content that makes sense, that stays on message and on point. Some of the things that are crucial that you HAVE to have clear in your OWN head, is the process that you take your audience through. I remember in 2012 when I first came across this ‘concept’. I didn’t really get it. I was asked what my 5 step process is. I was asked what my ‘7 step process’ is. This threw me. I had no idea how to articulate that!!!! 1. What are the logical steps - the simplest steps? 2. Ask yourself what is the first thing - big picture - that people need to work on in order to get a result? 3. What is the next thing? 4. And what is the next thing? The biggest mistake that most people make in ALL professions is that they know so freaking much and they try to give their audience EVERYTHING all in one big hit. Your biggest ‘fault’ is your generosity!!!! Today I am beyond excited to let you know that VISIBLE | LIVE is open and ready for your bookings! WOOT! We have a whole ton of FUN set for you for each of the two days per city. SO EXCITED! You can find out more here: https://join.nicolamoras.com.au/visible-live
What this episode covers
Hello Monday!! Welcome to The Coffee Run Ep586! I have been talking a lot about content recently, as you know, and the beauty of sharing yourself and your thoughts. The second part to creating badass content is creating BUSINESS content that makes sense, that stays on message and on point. Some of the things that are crucial that you HAVE to have clear in your OWN head, is the process that you take your audience through. I remember in 2012 when I first came across this ‘concept’. I didn’t really get it. I was asked what my 5 step process is. I was asked what my ‘7 step process’ is. This threw me. I had no idea how to articulate that!!!! 1. What are the logical steps - the simplest steps? 2. Ask yourself what is the first thing - big picture - that people need to work on in order to get a result? 3. What is the next thing? 4. And what is the next thing? The biggest mistake that most people make in ALL professions is that they know so freaking much and they try to give their audience EVERYTHING all in one big hit. Your biggest ‘fault’ is your generosity!!!! Today I am beyond excited to let you know that VISIBLE | LIVE is open and ready for your bookings! WOOT! We have a whole ton of FUN set for you for each of the two days per city. SO EXCITED! You can find out more here: https://join.nicolamoras.com.au/visible-live
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On Message....errry day!!!
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