EPISODE · Jul 29, 2011
Online Publishers Association’s Pam Horan Weighs in on Portals, Ad Networks, Social Media, Measurement Standards and Other Hot Topics in the Digital World
from The Advertising Show · host Brad Forsythe and Ray Schilens
Co-hosts Brad Forsythe and Ray Schilens interview Pam Horan, President of the Online Publishers Association (OPA). Pam was appointed President of the OPA in June 2006 after having served as VP of Marketing and Membership for two years. Prior to joining the OPA, Pam worked at Zinio Systems Inc. where she was the vice president of marketing and oversaw the marketing and distribution partnerships for the digital magazine publishing system.?? Before her time at Zinio she served as the vice president of sales marketing at Women.com Networks, a leading consumer web site for women acquired by iVillage. Additionally, Pam has held numerous sales and marketing management positions for a variety of organizations including International Data Group (IDG), Pretty Good Privacy (PGP) and Symantec Corporation. Pam is a graduate of Boston College.
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Online Publishers Association’s Pam Horan Weighs in on Portals, Ad Networks, Social Media, Measurement Standards and Other Hot Topics in the Digital World
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