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Open Innovation oder die Frage: Kann man Innovation outsourcen? episode artwork

EPISODE · Jan 9, 2012 · 7 MIN

Open Innovation oder die Frage: Kann man Innovation outsourcen?

from TellSell Consulting · host TellSell Consulting

Bosch, der schwäbische Weltmarktführer im Bereich Elektrowerkzeuge, hat sich den Umstand zu Nutzen gemacht, dass fast jeder Heimwerker beim Thema Werkzeug mitreden kann - und dies auch tut. Dank eines Internetportals können Verbraucher erstmals selbst ihre Ideen und Verbesserungsvorschläge einbringen. Somit hat die Sparte Bosch Power Tools einen wesentlichen Teil ihres Innovationsprozesses "outgesourct".

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Open Innovation oder die Frage: Kann man Innovation outsourcen?

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How long is this episode of TellSell Consulting?

This episode is 7 minutes long.

When was this TellSell Consulting episode published?

This episode was published on January 9, 2012.

What is this episode about?

Bosch, der schwäbische Weltmarktführer im Bereich Elektrowerkzeuge, hat sich den Umstand zu Nutzen gemacht, dass fast jeder Heimwerker beim Thema Werkzeug mitreden kann - und dies auch tut. Dank eines Internetportals können Verbraucher erstmals...

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