EPISODE · Jan 2, 2026 · 8 MIN
Optimizing AI In 2026 (Episode 045 - The Marketing gateway Podcast)
from The Marketing Gateway · host Sean Jordan
While AI can be a helpful tool, it can also be pretty unreliable. Not only to you have proof from other people, but it even admits it itself!If that's the case, why use it for marketing?In today's episode, I'll give some examples of how to effectively use AI for marketing.Love it or hate it, AI is becoming a bigger part of the world around us, so maybe we can use it for good!SOURCES:https://www.nielsen.com/insights/2025/ai-redefining-marketing-today-tomorrow/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.
What this episode covers
While AI can be a helpful tool, it can also be pretty unreliable. Not only to you have proof from other people, but it even admits it itself!If that's the case, why use it for marketing?In today's episode, I'll give some examples of how to effectively use AI for marketing.Love it or hate it, AI is becoming a bigger part of the world around us, so maybe we can use it for good!SOURCES:https://www.nielsen.com/insights/2025/ai-redefining-marketing-today-tomorrow/The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond.Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles – creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more!The goal of The Marketing Gateway is simple – we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen.And the next best way is to share!For more episodes: http://themarketinggateway.com/Copyright 2025, The Research & Planning Group, Inc.
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Optimizing AI In 2026 (Episode 045 - The Marketing gateway Podcast)
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