EPISODE · May 14, 2014 · 41 MIN
Optimizing Web Forms: How one company generated 226% more leads from a complex Web form (without significantly reducing fields)
from MarketingExperiments.com Web Clinic Podcasts · host MarketingExperiments
Lead generation is a delicate balance between generating a high quantity of leads, but also high-quality leads. So how can we capture more leads across our Web forms without significantly reducing the quality of those leads? Watch this Web clinic replay to learn about a recent experiment that revealed how some minor changes to form fields can increase response from your prospects.
What this episode covers
Lead generation is a delicate balance between generating a high quantity of leads, but also high-quality leads. So how can we capture more leads across our Web forms without significantly reducing the quality of those leads? Watch this Web clinic replay to learn about a recent experiment that revealed how some minor changes to form fields can increase response from your prospects.
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Optimizing Web Forms: How one company generated 226% more leads from a complex Web form (without significantly reducing fields)
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