EPISODE · Aug 17, 2020 · 21 MIN
Our Converting Content Strategy
from Let's Talk Sales · host Ann Keaney
When I first started coaching over 10 years ago, I was told by a few very influential leaders in the industry that the only way I would ever have enough clients or make any amount of money worth talking about... ...was that I had to be in the feed every hour. If my audience didn't see me in their news feed every hour, I would never be visible enough to make it.When I first started coaching over 10 years ago, I was told by a few very influential leaders in the industry that the only way I would ever have enough clients or make any amount of money worth talking about... ...was that I had to be in the feed every hour. If my audience didn't see me in their news feed every hour, I would never be visible enough to make it. Okay...so I fell into the trap and did this for an entire YEAR! Can you imagine? Single Mom with 2 toddlers at home creating and sharing 1 piece of content every hour on several social platforms?? It made me crazy. I couldn't keep up, obviously, and I wasn't even getting many clients from it anyway. They said, keep going... I totally squashed that myth and created a NEW content strategy. On today's podcast episode, I'm sharing my Converting Content Strategy. The way I do content different - and no, it does NOT include creating 50+ pieces of content each week either.
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Our Converting Content Strategy
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