Our Shark Tank Episode Went Viral & then we got 16.4K orders in a week.

On this episode of ChaiNet, we sit down with Aasis Katyal, founding member of GOAT Life, just seven days after their game-changing Shark Tank India appearance.While the spotlight showed five Sharks fighting to invest, the real story unfolded off-camera over 16,000 orders flooding in within a week, backend systems pushed to the limit, and a 15-person team operating under unprecedented pressure.In this raw, real-time conversation, Aasis pulls back the curtain on what viral growth truly looks like from the inside:✅ The first chaotic hour after the episode aired and the first order.✅ How “backend chaos” met “inside clarity” to keep operations running.✅ Why quick commerce (like Blinkit) drove nearly half of all sales.✅ The compressed lessons learned in 7 days that normally take startups years.✅ Managing team exhaustion while scaling production and maintaining quality.✅ The honest prep that worked, what didn’t, and what they wished they’d done.If you’re building a D2C brand, preparing for your own breakthrough moment, or simply want to understand the reality behind viral success, this episode is an unfiltered look at scaling under fire.Hear the full story with Aasis Katyal on ChaiNet. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit chainet.substack.com