Overthinking Your Website? How to Simplify Your Homepage and Attract Your Ideal Clients episode artwork

EPISODE · Jul 3, 2025 · 41 MIN

Overthinking Your Website? How to Simplify Your Homepage and Attract Your Ideal Clients

from Leaving Academia: Becoming a Freelance Editor

When you’re just starting out in business, choosing between the infinite tech tools is incredibly overwhelming. Even just learning what all the abbreviations and acronyms mean can make your head spin. 🤯In this podcast episode, I talk with Becky Launder, co-founder of Oh My Hi, an all-in-one platform that helps new business owners create a website, save data on clients and inquiries in a CRM (or Customer Relationship Management platform), and stay in touch with your audience through email marketing.Becky explains, very clearly and succinctly:✔️ what you should look for when choosing a website host or platform,✔️ what a CRM is and why you should use one, even if you’re just starting out,✔️ the importance of nurturing your potential clients (or leads) using regular email marketing, and✔️ how her company, Oh My Hi, is leaning in to personal connections and networking to grow their business.If you’ve ever felt overwhelmed by all the tech tools and options (and, I mean, who hasn’t?), this episode will help you get started with a plan to move forward.Get started here with Oh My Hi (affiliate link): https://ohmyhi.com/?aff=282Popular Resources:Download: 5 Pages Every Small Business Needs https://ohmyhi.com/lp/5-web-pages-you-need/?aff=282 Free Class: How to Build a Website That Works While You Sleep! https://ohmyhi.com/lp/class/?aff=282 Demo: Take a Peek at Oh My Hi  https://ohmyhi.com/demo/?aff=282 👉 Want to end burnout and become an academic editor or coach? Go to AcadiaEditing.com/BecomeAnEditor0:00 - Podcast Intro: Tech For Business2:16 - Becky's Business Journey Begins4:28 - Simple Tech Solution: Oh my hi5:38 - Website Design: Clear Call To Action8:46 - How To: Use Website Forms11:42 - CRM For New Business Owners?13:56 - Email Marketing: What To Say?16:01 - Website Platform: Key Qualities19:12 - Marketing Oh my hi: Partnerships21:06 - Learning What Works, What Doesn't22:35 - Social Media: Love-Hate Relationship24:65 - Learn More About Ohmyhi.com Hosted on Acast. See acast.com/privacy for more information.

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Overthinking Your Website? How to Simplify Your Homepage and Attract Your Ideal Clients

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