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Nov 7, 2023 1 hr

Patagonia

from Unboxing Ecommerce: Operations Behind Online Brands Hosted by James Marks and Jennifer Yates

James and Jennifer order a base-layer garment from Patagonia to analyze the shopping experience, then reverse engineer the storage, logistics, and packaging details to understand their garments' journey. Research on Patagonia included these sources: https://en.wikipedia.org/wiki/Patagonia,_Inc. https://brandminds.com/patagonia-the-story-behind-the-brand/ https://www.nytimes.com/2022/09/14/climate/patagonia-climate-philanthropy-chouinard.html https://www.patagonia.com/culture.html _______________ Have a brand/shopping experience you want us to review? Send us a message at [email protected] Connect with James Marks: www.linkedin.com/in/jameslmarks www.withtrivial.com Connect with Jennifer Yates: www.linkedin.com/in/jenniferayates www.workwithroux.com _______________ Coverart imagined and designed by our friend, Melissa Dettloff www.melissadettloff.com

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James and Jennifer order a base-layer garment from Patagonia to analyze the shopping experience, then reverse engineer the storage, logistics, and packaging details to understand their garments' journey. Research on Patagonia included these sources: https://en.wikipedia.org/wiki/Patagonia,_Inc.https://brandminds.com/patagonia-the-story-behind-the-brand/https://www.nytimes.com/2022/09/14/climate/patagonia-climate-philanthropy-chouinard.htmlhttps://www.patagonia.com/culture.html_______________ ...

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This episode was published on November 7, 2023.

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