Personalized order, returns, and exchange tracking with Kristen Tumasonis (Marketing Dir., SuitShop) & Katy Eriks (Dir. CX, SuitShop)

On this episode of Retention Chronicles we’re joined by Kristen Tumasonis (Marketing Dir.) and Katy Eriks (Director of Customer Service) from the SuitShop team. Kristen, Katy, and Mariah talk about the Malomo x Loop integration and tracking returns and exchanges, customer education at the top of the funnel, educating on suit fit, having an easily accessible support team, setting up custom flows based on event dates, a 12 month email cadence for wedding planning, empowering customers to make the right choice for themselves, Malomo post-purchase emails, fashion and model inclusivity, and more!