Personenmarke 2026: 4 Strategien für Sichtbarkeit ohne Selbstdarstellung

from Der Portfolio-Podcast | Kreativ erfolgreich in Illustration und Design · host Dr. Franziska Walther | Die gute Mappe

187 / In dieser Folge teile ich, wie ich mich 2026 als Personenmarke positioniere – ohne Selbstdarstellung, ohne Dauer-Content-Feuerwerk in den sozialen Netzwerken und ohne Ausbrennen. Du erfährst, warum exzellente Arbeit allein nicht reicht, was eine starke Personenmarke heute wirklich ausmacht und mit welchen 4 Strategien du als Illustrator*in oder Designer*in sichtbar wirst – auf eine Art, die sich ehrlich und machbar anfühlt.

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This episode is 22 minutes long.

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This episode was published on January 15, 2026.

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