EPISODE · Jan 31, 2025 · 39 MIN
Peter Flynn: Get New Patients Without Wasting Money On Ads | GYC Podcast 293
from Grow Your Clinic · host Peter Flynn
Need to systemise your clinic? Start your free 30-day trial of Allie! https://www.allieclinics.com/Timestamps00:00:00 - Introduction to the Grow Your Clinic podcast00:00:23 - Discussion on budgeting for marketing00:01:18 - Understanding the lifetime value of a client00:02:22 - Marketing for clinics in growth vs. consolidation phases00:04:39 - Importance of reactivated clients vs. new clients00:05:50 - Defining your monthly budget based on client acquisition goals00:07:17 - The difference between reactivated clients and new clients00:09:20 - Testing marketing strategies without overspending00:10:51 - Pros of finding the lowest hanging fruit in client acquisition00:12:59 - Setting a marketing budget based on client lifetime value00:16:29 - Balancing therapist interests with client acquisition00:20:54 - The impact of stop - starting marketing efforts00:24:03 - Keys to running effective Google Ads00:30:01 - Importance of tracking conversions in Google Ads00:30:55 - Keys to effective Facebook advertising00:34:07 - Tips for working with marketing agencies00:38:10 - Closing thoughtsIn this episode, we dive deep into the world of marketing for health clinics with expert Peter Flynn. Discover how to effectively budget for marketing, understand client lifetime value, and implement successful strategies to attract new patients. Learn how to calculate your marketing value based on session costs and client retention, and how to niche down and attract that ideal patient. From Google Ads to Facebook Ads and SMS Campaigns, each platform serves a unique purpose in growing your clinic, so tune in to learn how to effectively allocate your marketing budget to drive clinic successWhat You'll Learn:💰 How to set a marketing budget based on your clinic's growth phase📈 The importance of understanding client lifetime value🔄 Strategies for reactivating past clients📊 Tips for running effective Google and Facebook ads🤝 How to work with agencies for optimal results👉 Don't forget to like, subscribe, and hit the notification bell for more insightful episodes!Visit us:► http://www.clinicmastery.com► https://www.instagram.com/clinicmastery/► http://facebook.com/clinicmasteryIf you found this episode valuable, please give us a thumbs up, share, comment, and give us your ratings on:iTunes - https://podcasts.apple.com/us/podcast/grow-your-clinic/id1332920944?mt=2Spotify - https://open.spotify.com/show/03nmt7gYDfeeOPV6qBmVTuWatch on YouTube - https://www.youtube.com/@clinicmasteryWe appreciate your support and feedback!
What this episode covers
Need to systemise your clinic? Start your free 30-day trial of Allie! https://www.allieclinics.com/ Timestamps 00:00:00 - Introduction to the Grow Your Clinic podcast 00:00:23 - Discussion on budgeting for marketing 00:01:18 - Understanding the lifetime value of a client 00:02:22 - Marketing for clinics in growth vs. consolidation phases 00:04:39 - Importance of reactivated clients vs. new clients 00:05:50 - Defining your monthly budget based on client acquisition goals 00:07:17 - The ...
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Peter Flynn: Get New Patients Without Wasting Money On Ads | GYC Podcast 293
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