ピボット失敗論：チームとマーケティングが原因？ - This is 令和スタートアップ

What this episode covers

ピボットの弱点：なぜ失敗するのか/根本的な課題に対処せずにピボットしても失敗する/創業者の多くやコミュニティは、課題は資金不足やそれに伴うキャッシュフロー不足いうが、これらは状況の結果/原因は①チームの失敗と②マーケティング/「創業者が諦めるから失敗する」/マーケティングは「ブランディング」や「認知度向上キャンペーン」などバズワードではない/市場調査、競合分析、製品ポジショニング/手を引くタイミング、諦めないことどっち/■参照先：スピーダスタートアップ情報リサーチhttps://initial.inc/enterpriseThe Foibles of Pivoting: Why It Failshttps://seobrien.medium.com/the-foibles-of-pivoting-why-it-fails-b20af467a5b4令スタでは取り上げて欲しいテーマやご質問を募集しています。↓のフォームから是非ご記入ください（匿名です）https://forms.gle/mkoihcHgTJUu4UVp8

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Frequently Asked Questions

How long is this episode of This is 令和スタートアップ?

This episode is 22 minutes long.

When was this This is 令和スタートアップ episode published?

This episode was published on May 27, 2025.

What is this episode about?

ピボットの弱点：なぜ失敗するのか/根本的な課題に対処せずにピボットしても失敗する/創業者の多くやコミュニティは、課題は資金不足やそれに伴うキャッシュフロー不足いうが、これらは状況の結果/原因は①チームの失敗と②マーケティング/「創業者が諦めるから失敗する」/マーケティングは「ブランディング」や「認知度向上キャンペーン」などバズワードではない/市場調査、競合分析、製品ポジショニング/手を引くタイミング、諦めないことどっち/■参照先：スピーダ...

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