品牌社群別自嗨 episode artwork

EPISODE · Aug 20, 2026 · 19 MIN

品牌社群別自嗨

from 19DPG 數位行銷學院 · host 19DPG

在演算法不斷改變、品牌有機曝光大減的時代,把社群媒體當成「單向廣播宣傳車(Push Channel)」已經失效了!現代消費者想對話的是「真人」,而不是冰冷的品牌。本集節目將為你拆解如何透過一對一精準互動(One-to-One Engagement)、社群客戶服務(Social Customer Care) 與 社群賣貨/銷售(Social Selling),建立信任感並實質提升業績!

Episode metadata supplied by the publisher feed · Published Aug 20, 2026

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品牌社群別自嗨

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This episode was published on August 20, 2026.

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