Building Great Lakes Online Counseling: The Behind-the-Scenes Work That Builds a Practice | POP 1388

Are you underestimating how much work happens behind the scenes of a growing practice? What important tasks are slowing you down today but setting you up for success tomorrow? Are you frustrated by your pace, or are you making more progress than you realize? In Week 20 of building Great Lakes Online Counseling, Joe Sanok reflects on the slower-than-expected pace of launching a group practice while limiting himself to just two hours of work each week. Although the time restriction can be frustrating, it demonstrates how even a small, consistent investment can produce meaningful progress over time. Joe discusses the behind-the-scenes realities of practice ownership, explaining that much of the work at this stage involves administrative tasks such as credentialing, compliance, employee onboarding, and managing state-specific requirements. While these responsibilities aren't exciting and are difficult to outsource, they are essential for creating a solid foundation for long-term growth. He also highlights that building a successful practice is less about one major milestone and more about patiently connecting many small, interdependent pieces. As each step is completed, it unlocks the next phase of growth, reinforcing that sustainable success comes from steady progress rather than rapid expansion.