EPISODE · Feb 5, 2026 · 30 MIN
POV: You Just Became My Copywriting Client — Here’s What Happens Next
from Point Of The Story
You read my website copy, thought it was funny, decided I was the Website Girl for the job, and now you're wondering… what the hell happens next?I've been offering website copywriting services for six years, but I never really talk about them on this podcast. I reference my newsletter, my teaching, being on other podcasts — but I don't talk about the actual foundation this business was built on.So buckle up, because I'm walking you through my entire process. From the moment you inquire to the moment I send you a present in the mail (but I won’t tell you what it is — you gotta be my client for that), here's everything that happens when you become a BTL client.TOPICS & TANGENTS— The exact 20-step process from inquiry to launch— Why I will absolutely never respond to inquiries with an automated email— The discovery call as more of a vibe check than anything— My Google Doc wireframes— Why zero clients have needed a second round of revisions in four years— Why I’m a hoe for italicsPOINT OF THE STORYWhen you work with a copywriter who stalks your Instagram comments, lives in your ideal client's DMs, and treats your brand voice like it's their full-time job, (it’s me, hi!) you get copy that doesn't just sound good but exactly like you.Love you, mean it. 🖤BTL LINKS— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.— Join the Point of the Story community on Slack.— Leave feedback or episode requests in our Suggestions Box.— To stay up to date with all things Point of the Story, follow on Instagram and Substack.— Follow me on Instagram, Threads, and Substack.— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.— Check out my website betweenthelinescopy.com.OTHER LINKS— Check out my portfolio— Inquire about my copywriting services— Subscribe to my copywriters-only newsletter, Open Loop— The blog post that inspired this episode— Blog post about website designer recommendationsThis episode was edited by Adrienne Cruz.
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POV: You Just Became My Copywriting Client — Here’s What Happens Next
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