PREMIERE : Alex Virgo & George Feely - Don't Stop

London based producer and Pomme Frite label boss Alex Virgo has linked up with disco head George Feely on their new single ‘Don’t Stop’, out on Pomme Frite on 27th February. A vibrant, high-energy slice of house music, ‘Don’t Stop’ delivers an infectious, dancefloor-driven groove that radiates feel-good energy from start to finish. Built for the club, the track seamlessly blends authentic house elements with a sleek, trance-influenced edge. The collaboration between Alex Virgo and George Feely showcases their distinctive artistry, crafting an enthralling and versatile sonic journey that captures the true pulse of the underground. ”George Feely is an incredible producer. We’ve been working on a lot of music together lately, and this was the first one to land. It came together so quickly, and we couldn’t be happier with how it turned out.” - Alex Virgo ”I've been a huge fan of Alex's music for years, as well as an avid collector of the Pomme Frite catalog. I'd been sitting on this vocal and baseline for a while, so when we finally started working it together as a collab, I couldn't believe the level he took it with all the extra synth work.” - George Feely Alex Virgo is the DJ’s DJ, a selector for the underground, he has firmly established himself as a progressive and innovative artist within electronic music. Known for his high-energy sets and distinctive disco-infused sound, Alex continues to push boundaries both in the studio and the dance floor. Having collaborated with an array of respected labels including True Romance, Frank Music, Hot Haus, Permanent Vacation and his own imprint Pomme Frite, Alex has solidified his reputation for crafting genre-defying dance music with broad appeal. Irish DJ and producer George Feely has cemented himself as one of Ireland’s most sought after party starters. With an upfront and energetic ethos, George’s approach to music is that of a house purist and championing his love for disco. With his early disco edits appearing in the sets of industry leaders, George was handpicked by the German label Random Mind state for his first official release. With his debut record selling out in a matter of days, George went onto secure a string of successful EP’s on powerhouse labels such as Unknown To The Unknown, Permanent Vacation, Nervous Records, Shall Not Fade, Edible, Armada and Henry Street Music to name a few. Established in 2018, Pomme Frite Records was born from a deep-rooted love of French house music and a parallel passion for food and fine dining. The label’s identity reflects this dual influence; energetic, groove club led records paired with an unapologetically playful, tongue in cheek attitude. The label champions releases from Alex Virgo, alongside a carefully curated roster including Tom Jay, Hard Drive Library and standout remix contributions from Make A Dance, Dance System, Alicia and Matrefakt. Debuting on Pomme Frite Records, ‘Don’t Stop’ showcases the exceptional talent and creative vision of Alex Virgo and George Feely. The track makes a bold statement, demonstrating their ability to fuse timeless club sensibilities with forward-thinking production. Marking a dynamic step for the label, it continues Pomme Frite Records’ tradition of releasing compelling, immersive house music designed to captivate the dancefloor and beyond.