Pricing Mindset for Your Pet Business: Julie Swan Dog Breeder Society

Last week I shared that the Wear Wag Repeat Podcast hit 100,000 downloads! To celebrate that milestone, this week I'm sharing the most downloaded episode ever. This is an interview with Julie Swan, aka The Honest Breeder. Julie and I had an interesting conversation about pricing. As a dog breeder, pricing is a very important component of her business. The right pricing structure can attract the kind of quality puppy parents she wants for her dogs. You'll hear about the psychology behind this and get inspiration for how you can implement this mindset in your own pet business. Do you want to relive more great interviews from the podcast archives? I created a quiz to help you discover your ideal petpreneur podcast playlist. From an Underdog Champion to a Pros-purr-ous Petpreneur… there are 5 playlists curated just for you! Take the playlist quiz today and fetch your results!