Profit with Purpose: Aligning Business Strategies with Core Values

Wouldn't it be great if you could align business strategies with your core values so you can generate abundance for you and make a positive impact on the world at the same time? Joining me in this episode today is Melissa LaPlante, a global keynote speaker, author, and business coach who merges science and spirituality to help entrepreneurs achieve financial success while giving back to humanity. Show Notes | Transcript "Purpose driven really means just understanding your effect in the world and on your consumers and showing up in a positive and giving way versus what can we take?" - Melissa LaPlante Melissa shares her innovative approach to building purpose-driven ventures, introducing us to her "boxless business" concept that challenges traditional corporate structures and encourages a more holistic, abundance-minded approach to leadership and growth. Discover how to: Implement the physics of success in your business decisions Utilize abundance banking to maximize your team's potential Balance intuition with data-driven strategies for optimal results Create a sustainable and socially conscious business model Key insights include: The surprising connection between quantum physics and business success How purpose-driven businesses are 400% more profitable than their counterparts The importance of hiring based on abundance portfolios rather than traditional qualifications Why fear-based decision-making can hinder your business growth Melissa also shares a fascinating case study of a wine company that solved its mole problem by creating owl habitats, demonstrating how innovative, eco-friendly solutions can lead to increased profitability and sustainability. Whether you're a seasoned entrepreneur or just starting your business journey, this episode offers valuable insights on how to align your business practices with your values, tap into your intuition, and create a lasting positive impact. Tune in to learn how embracing a boxless mindset can revolutionize your approach to business and success! Resources: Join the Soulful Women's Network here Receive daily inspirational email messages: bit.ly/LoveLightNotes Need support? Go to engagewithgloria.com to schedule a call. Connect with Melissa LinkedIn & Instagram: @Boxlessbusiness Website: boxlessbusiness.com Connect with Live Love Engage: Send Gloria Grace a message ☕ Support the podcast ❤ Love this episode? Leave us a review and rating LinkedIn: Gloria Grace Rand Facebook: Gloria Grace Rand YouTube: Gloria Grace Rand TRANSCRIPT Namaste. You ever wondered how you could possibly build a wildly successful business while also making the world a better place? Well, today we're going to be exploring how to create a purpose driven venture that not only generates abundance for you, but also creates positive change for humanity and our planet. And but first, of course, I want to welcome you to Live Love Engage, especially if this is your first time tuning in. I am Gloria Grace, founder of Align to Shine Academy, and I empower women over 50 to love themselves and the life they're living. And our guest Today is Melissa LaPlante. She's a global keynote speaker, author and business coach. And by merging science and spirituality, two of my favorite topics, she helps individuals unlock their personal abundance, achieve financial success within the current paradigm, and build impactful ventures that give back to humanity and the world. Hopefully I'll be able to speak today. But anyway, without further ado, I am going to bring Melissa up to the stage and welcome you officially to Live Love Engage. Hi. Thank you so much for having me. I'm excited to be here and I'm just going to give you a super fair warning. I'm at in my home office and my dogs are in a conversation apparently, so apologies if you hear that in the background. But yes, I'm excited to be here. Thank you for having me. Well, I, I'm glad that you're here and I'm glad the dogs are here too. You know, they'll probably add to the, they'll add to the atmosphere. It's always good. And I'm a dog lover and a cat lover, but I did close my door. I have both. Yeah, I love me some animals. Absolutely. So I thought we'd start off because I do want to dive into this, this topic because I think it's so important. But what, what exactly does a purpose driven business mean to you and how did you kind of discover your own alignment between, you know, making money, which is great, but also having an impact. You know, purpose driven. To me, and that's, I love that you started with that question because it's a, I think it's a misunderstood term in some degrees. I think that, you know, when you think of purpose driven, you think of, oh, my company has to be doing something for consumers that have a need. It has to be, you know, servicing a need. And that's not necessarily the case. Purpose driven is more about being intention led, knowing that, you know, you are showing up sustainably, socially conscious, you know, that you have. And sustainability is not just environmental sustainability. It's are the hours you're working your employees sustainable is the wage you're giving them sustainable, is the way they're being treated sustainable. And so, you know, purpose driven really means just understanding your effectiveness effect in the world and on your consumers and, and you know, and showing up in a positive and giving way versus what can we take? Right. And you know, I, I've always been, I'm a serial entrepreneur. I started my first business when I was 13 walking dogs ironically. And so, you know, it's just always been important to me to flourish in business. But as a person, my moral compass also leads me to be intention led and purpose driven. And I just became really good at that paradigm. Well, I love that and I'm glad that you also clarified the difference between yes, maybe a purpose of being to earn a profit or to serve your customers, but really to have a much more deeper impact and not only, as you say, not only on the environment, but also your employees too. What? I've got, like, lots of questions, but one of the first things that popped into my head actually while we were talking about that is what are some of the benefits actually of having your business be that way, you know, have that specific. I love that you asked that question. You asked the best questions, Gloria. I love it. So, so there are so many benefits aside from, you know, all of the positives of the things I just listed. Harvard Business just did a study that businesses that are showing up sustainably are 400% more profitable than their unsustainable counterparts. And I don't know any CEO out there, myself included, who wouldn't love a 400% raise. So, you know, and so there's, you know, also when, you know, I'm known as the boxless business coaching consultant because so many years, you know, I've been coaching for almost 15 years in leadership and development in one way or another. And people always tell me, oh my God, you think so far out of the box. And I'm like, I don't have a box. There's no box. And so, you know, that's why I developed boxless business, because it shows up, you know, looking at the different aspects of the business in a way that is cohesive. Right. And I'll explain that a little bit more when we get into more of that. But, you know, I think the benefits are having dedicated subject matter experts that care, that want to show up because they're, they're being valued properly. Right. You know, you have increased profitability. I teach one to one problem solving. So, you know, I'm an autistic and ADHD individual. I, in a corporation, do not expect a corporation to educate every employee in the whole building on autism and make everything as autism friendly as possible. I would prefer that they just came to me and said, melissa, what is your actual struggle in this environment and what can we do to meet that need, period? They don't need to be dumping millions of dollars into one size fits all initiatives to directly meet the needs of their actual employees. So, you know, there's a lot of benefit to showing up this way. I love that. And yeah, and that was one thing I was going to possibly touch on because I know that you mentioned that you do, I guess, work with, as part of your business is you do like working with people who are, you know, similar to you. And I think we all like to do that. I think especially as coaches, we like to find that audience that we can relate to in particular. Right. Well, you know, like I said, I've been coaching for almost 15 years, but I went into business for myself a year ago, little over a year ago. And at the time, yes, I was working with neurodivergent entrepreneurs. Because nobody knows a neurodivergent entrepreneur like a neurodivergent entrepreneur. Right, Exactly. I realized that what I was doing was trying to help people who don't fit in the box, which, by the way, no one fits in, but people who don't fit in the box navigate fulfilling their dreams. When then I realized I'm kind of mowing the yard one blade of grass at a time. So what I've decided to do, because I have so much experience in corporate leadership, you know, half my career I was in IT leadership and development for a global outsourcing company. So I definitely know what I'm doing in that wheelhouse. And I realized that I need to be, instead of helping people fit in the box, I need to jump into these corporations and get rid of the box. I love that. Yeah, yeah. Because it definitely is so limiting and constricting when you feel like you have to be. You've got to operate in a certain way and yet create, you know, processes, I think that. That are going to fit everybody. But we are all unique individuals. Exactly. So what's going to work for somebody is not going to work for somebody else....