Promo Insiders: How to Build an Authentic Brand with Atlanta Hawks CMO Melissa Proctor

from Advertising Specialty Institute · host ASI

Proctor, the keynote speaker at ASI Orlando in January, offers her top tips for brand relevance and connecting to target audiences in a crowded marketplace.

Episode metadata supplied by the publisher feed · Published Dec 3, 2025

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Promo Insiders: How to Build an Authentic Brand with Atlanta Hawks CMO Melissa Proctor

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