Promo Insiders: Inside BDA’s Acquisition of Harper + Scott episode artwork

EPISODE · Sep 11, 2025 · 26 MIN

Promo Insiders: Inside BDA’s Acquisition of Harper + Scott

from Advertising Specialty Institute · host ASI

Jay Deutsch, CEO of Counselor Top 40 distributor BDA (asi/137616), and Harper + Scott (asi/220052) co-founders Michael Scott Cohen and Jon Alagem join Promo Insiders to share why BDA’s recent acquisition of Harper + Scott meant “1+1=3” for both companies, as well their big aspirations for future growth.

Jay Deutsch, CEO of Counselor Top 40 distributor BDA (asi/137616), and Harper + Scott (asi/220052) co-founders Michael Scott Cohen and Jon Alagem join Promo Insiders to share why BDA’s recent acquisition of Harper + Scott meant “1+1=3” for both companies, as well their big aspirations for future growth.

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Promo Insiders: Inside BDA’s Acquisition of Harper + Scott

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This episode was published on September 11, 2025.

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Jay Deutsch, CEO of Counselor Top 40 distributor BDA (asi/137616), and Harper + Scott (asi/220052) co-founders Michael Scott Cohen and Jon Alagem join Promo Insiders to share why BDA’s recent acquisition of Harper + Scott meant “1+1=3” for both...

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