Prospectie in 2026: de beste kanalen, relevantie, AI en de kracht van menselijke creativiteit

from We Are Sales Podcast · host We Are Sales

In deze aflevering gaan we in gesprek met Jorik Van Den Bosch, auteur van Slim Prospecteren, over hoe je makkelijk deuren kan openen in B2B sales.Van een toevallige start in sales tijdens de economische crisis tot het begeleiden van meer dan 500 bedrijven: Jorik deelt een no-nonsense kijk op prospecting die haaks staat op de typische “spray & pray”-aanpak.Je ontdekt onder andere:Waarom prospecting niet draait om verkopen, maar om de juiste deur openenHoe je relevantie creëert in een wereld vol spam en AI-gegenereerde outreachWaarom cold calling net vandaag opnieuw een van de krachtigste kanalen isHoe je met 8+ touchpoints en meerdere kanalen wél respons krijgtEn waarom de toekomst van sales paradoxaal genoeg… menselijker wordt, niet automatischerAls je voelt dat je outreach beter kan, maar niet weet waar te beginnen, dan is dit precies de aflevering die je nodig hebt!

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This episode is 40 minutes long.

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This episode was published on May 27, 2026.

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