Prospecting Agent: Gezielt mit Leads auf Autopilot kommunizieren

from So funktioniert HubSpot - Ein Podcast von brandREACH

In dieser Podcast-Folge sprechen Sandra Simlinger und Michael Vaclav über ein spannendes Update rund um den HubSpot Prospecting Agent. Michael erklärt, wie sich der Agent in den letzten Monaten deutlich weiterentwickelt hat und inzwischen als echtes Unterstützungstool im Sales-Alltag eingesetzt werden kann. Anhand konkreter Use Cases wird gezeigt, wie der Prospecting Agent CRM-Daten, Website-Aktivitäten und Unternehmensinformationen analysiert, um personalisierte Outreach-E-Mails und Anrufideen zu erstellen. Außerdem geht es um automatisierte Trigger über Workflows, lernende Optimierung anhand von Response-Raten sowie die Voraussetzungen und Kosten für die Nutzung. Eine Folge für alle, die effizienter und gezielter mit ihren Leads arbeiten möchten. Weiterführende Informationen: * Eine Anleitung findest du hier: ⁠https://knowledge.hubspot.com/de/prospecting/use-the-prospecting-agent⁠ Weiterführende Informationen: * Podcast abonnieren: ⁠⁠⁠⁠⁠⁠⁠www.brandreach.at/podcast⁠⁠⁠⁠⁠⁠⁠ * HubSpot User Group Wien: https://hubspot-academy-community-programs.us.hivebrite.com/topics/47876/events⁠⁠ * Sandra auf LinkedIn: ⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/sandra-simlinger/⁠⁠⁠⁠⁠⁠⁠ * Michael auf LinkedIn: ⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/michaelvaclav/⁠⁠⁠⁠⁠⁠

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This episode was published on April 20, 2026.

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