Prospection, même pas peur

from Podcast des indépendants · host BFM Business

Elle a mauvaise réputation et pourtant, elle est indispensable pour trouver des clients. Différente du démarchage, la prospection téléphonique (aussi appelée cold-call) consiste à contacter des personnes de manière ciblée avec une approche sur-mesure. L'objectif ? décrocher des rendez-vous. Dans ce nouvel épisode du Podcast des indépendants, Ludovic Badeau reçoit 4 invités : Enzo Colluci, formateur en cold-call pour les entreprises et les indépendants, Cyriac Caillive, prospecteur pour un Saas, Vanessa Amsili, formatrice en développement commercial, et Lucas Baldinger, spécialiste de l'ultra-personnalisation pour établir des contacts sur-mesure.

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This episode is 39 minutes long.

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This episode was published on March 18, 2025.

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