EPISODE · Jan 31, 2025 · 58 MIN
Protecting yourself from burnout - Rita Cidre - Head of Academy at Semrush
from Marketing Meetup Podcast · host The Marketing Meetup
Burnout is Widespread in Marketing 70% of marketers report experiencing burnout in the past year. The always-on nature of marketing, constant measurement, and lack of alignment with leadership contribute to burnout. Rita’s burnout was driven by a deep need for achievement and external validation. She tied self-worth to productivity—when she wasn’t performing, she felt like a failure. Many marketers experience this cycle of overworking to ‘prove’ their value. Hear how Rita got burnt out but how she now protects herself from it happening again
What this episode covers
Burnout is Widespread in Marketing 70% of marketers report experiencing burnout in the past year. The always-on nature of marketing, constant measurement, and lack of alignment with leadership contribute to burnout. Rita’s burnout was driven by a deep need for achievement and external validation. She tied self-worth to productivity—when she wasn’t performing, she felt like a failure. Many marketers experience this cycle of overworking to ‘prove’ their value. Hear how Rita got burnt out but how she now protects herself from it happening again
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Protecting yourself from burnout - Rita Cidre - Head of Academy at Semrush
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