PUBCAST SHOT: Shrinking Audiences and Remarketing
from The Pubcast with Jon Loomer Hosted by Jon Loomer
We know that website custom audiences will shrink due to iOS opt-outs. What we don't know, because Facebook never makes it clear, is to what extent this is the case. Not to mention, they never address specific scenarios that could create loopholes or confusion related to these opt-outs.
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This episode was published on March 6, 2022.
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