PUBCAST: Welcome to the Social Media Jungle with Jason Miller

Jason Miller, formerly of Marketo and now of LinkedIn, popped open a beer and we ranted about social media marketing in this awesome episode. Topics discussed: Jason's new gig as Content Marketing Manager for LinkedIn How to maximize LinkedIn as a marketing channel Moving beyond the tired, philosophical approach of marketing and focusin on results How to measure social media ROI Automation tools for advanced marketers 80s hair metal Karaoke Links mentioned include: Jason's guest post for me Pulse RSS Reader Brian Carter's post about optimizing Facebook ads The new Facebook ads reports Stop Whining About EdgeRank and Do Something About It Don't Blame the Tool, Blame the Carpenter Automation tools from Marketo, InfusionSoft, Hubspot and Eloqua You can find Jason on Twitter (@JasonMillerCA), at RockNRollCocktail.com and soon on the LinkedIn blog. Make sure your subscribe, rate and review on iTunes!