Quais As Consequencias De Uma Marca Parasitar Outra - Brandster | Brandcast

from Brandster | Brandcast · host Brandster - Branding School

Pergunta deste episódio:“Olá! A minha pergunta talvez seja mais algo jurídico do que realmente um problema de Naming ou identidade, e talvez o grande problema para a marca ao qual vou me referir seja um posicionamento sem visão ou algo do tipo.mas enfim, nós temos a marca Ruppers: http://ruppersalimentos.com.br/wp/(deem uma olhada nas imagens do google)E nessa marca nós vemos claramente a cópia amadora do nome, da identidade e do produto!O que faz uma marca trabalhar assim? Eu sei que apesar de ser crime ninguém vai preso por isso mas, tudo bem em acontecer isso? A empresa sabe que ela vai ficar no limbo da marca pequena e imitativa? O que vocês acham disso?" - Luis Feitoza, Goiânia/GO.

Episode metadata supplied by the publisher feed · Published Jul 7, 2021

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Quais As Consequencias De Uma Marca Parasitar Outra - Brandster | Brandcast

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