Quando o Nome da Empresa Influencia a Criação da Marca? - Brandster | Brandcast

from Brandster | Brandcast · host Brandster - Branding School

O áudio está um pouco ruim. Foi um dos primeiros episódios, mas o conteúdo é bom! :) _______ CURSO DE NAMING - ONLINE E COMPLETO: http://brandster.com.br/p/curso-online-de-naming _____ Tudo o Que Você Sempre Quis Saber Sobre Marcas, Mas Tinha Vergonha de Perguntar! Neste vídeo, Guilherme Sebastiany, Akira Goto e Karina Campanha respondem sobre a Naming e Criação. #TOQVSQSSMMTVDP _____ Pergunta deste episódio: "Quando um nome da empresa (ou produto, etc) deve influenciar na criação da marca? Exemplo: Empresa fictícia de engrenagens "Engrecom", sua marca é composta por engrenagens remetendo diretamente ao nome da empresa. Até onde o nome deve ser o fator de escolha para a marca?" - Lucas Santana, Leme/SP.

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This episode is 8 minutes long.

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This episode was published on March 28, 2019.

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