¿Qué rayos quiere la Gen Z? | Los Dioses Responden

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This episode is 16 minutes long.

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This episode was published on August 2, 2024.

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from Los Dioses del Marketing · host Básico.fm

Jigsaw, la subsidiaria de Google especializada en desenmarañar retos globales y aplicar soluciones tecnológicas para dichos retos, realizó un estudio en el que pretenden entender a este extraño animal llamado Gen Z. ¿Qué quieren?, ¿qué comen?, ¿de qué lado mascan estas iguanas nacidas entre 1997 y 2012? Nos perdimos un poco en el debate de lo que es la verificación de información ya que es uno de los temas que la Gen Z aparentemente ya no valora en absoluto. *Inserte meme de Wolverine acariciando una enciclopedia aquí* Por supuesto, ya que nos acercamos al hoyo negro de "¿qué es real?" se coló el tema de los sesgos. ¿Y todo esto para qué nos sirve en el Marketing? Pues... ¡PARA CAPITALIZAR! Ármate de conocimiento en esta charla que se puso ¡buenaza!

Episode metadata supplied by the publisher feed · Published Aug 2, 2024

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¿Qué rayos quiere la Gen Z? | Los Dioses Responden

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