Quick Spoon: You’re Not “a Creative” (And Other Labels That Stick)

“You’re not a creative.”It’s a simple phrase — but one that can have a lasting impact.In this Quick Spoon, inspired by a conversation with Jess Lee, Ross explores how quickly we label people at work, and how those labels can shape behaviour in subtle but powerful ways.From “creative” to “not creative”, “strategic” to “not strategic”, these categories can influence who speaks up, who contributes, and who holds back.But creativity — like many capabilities — isn’t a fixed identity or a job title.It shows up in how we solve problems, connect ideas, and approach challenges.And the real risk?We don’t just apply labels to others — we start to believe them about ourselves.What This Episode ExploresHow labels form quickly in workplace settingsWhy labels can limit contributionThe difference between identity and capabilityHow internalised labels shape behaviourA simple reflection to increase awarenessKey IdeaThe labels we carry can shape how we show up — often without us realising.ReflectionWhat label might be shaping how you show up?People Soup: Real conversations about work, leadership, and being human — grounded in behavioural science, with practical ideas you can actually use.If this episode resonated with you, please consider following People Soup, leaving a rating or review, or sharing it with someone who might find it useful.Every recommendation helps more people discover practical, evidence-based conversations about work, leadership and being human.Connect with Jess on LinkedInJess' WebsiteHere's the People Soup Website.And you can subscribe to the People Soup YouTube Channel here.Visit Ross' Website.Connect with Ross on LinkedInPeople Soup on Instagram which also features plenty of Ross' photos of the Andalusian life.