Ready, Squat, Go: How Two Students Changed Womens Toilets For Good.

Episode 3 of the The UnNoticed Entrepreneur podcast, hosted by Jim James, titled "Ready, Squat, Go: How Two Students Changed Womens Toilets For Good." was published on June 5, 2025 and runs 39 minutes.

June 5, 2025 ·39m · The UnNoticed Entrepreneur

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Summary

Get Noticed! Send a text. It all started with a wait in line for a pee. That got fellow Bristol students Amber Probyn and co-founder Hazel McShane thinking; "There has be equality for women at events." The first urinals were introduced for men in 1866! Amber and Hazel have successfully launched Peequal, the UK's first squat-and-go women's urinal. These are designed to be 2.7 times faster than traditional portable toilets, solving a problem that affects half the world's population....

Episode Description

Get Noticed! Send a text.

It all started with a wait in line for a pee.

That got fellow Bristol students Amber Probyn and co-founder Hazel McShane thinking; "There has be equality for women at events." The first urinals were introduced for men in 1866!

Amber and Hazel have successfully launched Peequal, the UK's first squat-and-go women's urinal. These are designed to be 2.7 times faster than traditional portable toilets, solving a problem that affects half the world's population.

Hear their story including:

Raising £250K during COVID despite being an event-based business
What they did when the suppliers let them down on the eve of the big launch at Glastonbury 2022
How they manage as a team, and supplied toilets to the London Marathon 2025.

It's an amazing story told by an inspirational entrepreneur; one of many great stories coming out of the NatWest Accelerator in this mini series.

NatWest Accelerators Grow Your Business
NatWest Accelerators: Connections, locations, and guidance to inspire you to grow your business.

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