Receiving the gifts you didn't chase with Reem Kubba

In this episode of The Unravelling, I’m joined by Reem Kubba — marketing strategist, SEO whisperer, founder of The SEO Room, and creator of Joy Voice AI.But this conversation goes far beyond business.Reem shares her journey from Iraq to New Zealand as a teenager navigating identity, cultural expectations, and belonging — without the internet, without a roadmap, and with only American movies as a guide. A high achiever who once topped her school in Iraq, she later found herself questioning success, underachieving, and trying to fit into worlds that didn’t quite fit her.Having lived in six countries — Iraq, Jordan, New Zealand, the UAE, Saudi Arabia, and Australia — Reem reflects on how each culture shaped her worldview, her ambition, and her sense of self. She opens up about making life-changing declarations before having clear plans, trusting divine support when logic said otherwise, and repeatedly taking leaps that others didn’t understand.We talk candidly about her lowest point — when outward success masked inner emptiness — and how EMDR therapy became a turning point in reconnecting with herself beyond roles, titles, and external validation. Reem shares powerful insights about receiving versus striving, why business is the greatest personal development journey there is, and how learning to be okay with failure changed everything.This episode is a beautiful exploration of faith, identity, unravelling old beliefs, and learning to listen to your inner voice — not the loud one shaped by culture and expectation, but the quiet whisper that knows what you need to release next.If you’ve ever done “all the right things” and still felt unfulfilled… this one’s for you. Thank you for tuning in to this episode of Unravelling: The Diary of a Midlife Mess.If something resonated with you today, I’d love to hear your thoughts,  come join the conversation on Facebook and Instagram @theglowupguide_au or visit sharonwilkesburt.com for more resources and support.Don’t forget to subscribe and leave a review if you’re enjoying the journey so far!